The short answer
Maverick is the compact-SUV-sized truck for daily driving with light truck duty. Ranger is the mid-size truck for daily driving with real off-road or moderate work duty. F-150 is the full-size truck for serious work, towing, and max capability. Pick by garage size, payload + tow needs, and fuel economy priority.
Size and footprint
Maverick: 199.7" length, 72.6" width — fits compact SUV parking spots. Ranger: 210.6" length, 75.5" width (75.9" Tremor) — fits standard truck spots. F-150: 209.1" to 250.7" length depending on cab/bed — needs full-size truck parking. If your garage is tight or you parallel park downtown, Maverick wins by a lot.
Payload and towing
Maverick: up to 1,500 lbs payload, up to 4,000 lbs tow (EcoBoost + 4K Tow Pkg). Ranger: up to 1,805 lbs payload, up to 7,500 lbs tow. F-150: up to 3,325 lbs payload, up to 13,500 lbs tow. If you tow a 5,000+ lb boat or heavy trailer, Maverick is out — Ranger or F-150. If you tow 8,000+ lbs regularly, F-150.
Fuel economy
Maverick Hybrid: 37/33 mpg (FWD). Maverick 2.0L EcoBoost AWD: ~25/30 mpg. Ranger 2.3L EcoBoost: ~21/26 mpg. Ranger 2.7L V6 EcoBoost: ~20/24 mpg. F-150 PowerBoost Hybrid: ~24 combined. F-150 EcoBoost: ~22 combined. F-150 V8: ~19 combined. Maverick Hybrid is the runaway fuel-economy winner.
Bed
Maverick: 4.5 ft bed (54.4"). Ranger: 5 ft bed (61"). F-150: 5.5, 6.5, or 8 ft bed depending on cab. If you need to haul 4x8 sheet goods flat, F-150 8-ft bed. For most retail use, all three are fine.
Off-road
Maverick Tremor is the light off-road / beach access spec — twin-clutch RDU, raised suspension, off-road tires. Ranger Tremor and Ranger Raptor are real off-road — locking diffs, real off-road tuning. F-150 Tremor (mid) and F-150 Raptor (desert) are full-size off-road. Off-road priority climbs Maverick → Ranger → F-150.
Price
Maverick starts in the low $20s (XL Hybrid). Ranger starts in the low $30s. F-150 starts in the high $30s (XL). Top trims: Maverick Lariat / Lobo / Tremor mid-$30s. Ranger Raptor mid-$50s. F-150 Raptor R north of $100k. Most retail: Maverick mid-$30s, Ranger mid-$40s, F-150 XLT mid-$50s loaded.
How to decide
Maverick if: tight parking, fuel economy priority, light truck duty (DIY hauling, beach gear). Ranger if: daily driver feel, off-road or weekend work, do not need 13,500 lb tow. F-150 if: real towing, real payload, fleet/trades, or you just want the full-size truck. Eugenio at Sunrise Ford walks all three.